Issue 6

Take-Two Interactive (TTWO)

Take-Two Interactive Software (TTWO) is a leading American video game company known for its iconic franchises like Grand Theft Auto (GTA), NBA 2K, and BioShock. The company develops, publishes, and markets interactive entertainment products across consoles, PCs, and mobile platforms. With a strong portfolio of valuable intellectual property, Take-Two generates revenue through game sales, recurring in-game purchases, and digital content while continuing to expand its global gaming ecosystem.

Price at a glance:

Business Assets:

๏Rockstar Games & 2K: Take-Two Interactive’s major publishing labels behind franchises like Grand Theft Auto, NBA 2K, and BioShock.

๏ Video Game Publisher: A company focused on creating, publishing, and marketing interactive entertainment worldwide across console, PC, and mobile platforms.

๏ Target Audience: The average Take-Two gamer is 36 years old, with popular franchises like Grand Theft Auto and NBA 2K appealing to this demographic.

๏ Global Gaming Portfolio: Take-Two owns and operates multiple entertainment brands that produce some of the most recognized video game franchises in the industry.

๏ Take-Two benefits from ongoing revenue streams through microtransactions, downloadable content (DLC), and online services in games like GTA Online and NBA 2K’s MyTEAM mode.


Company Information:

Take-Two Interactive was founded in 1993 by Ryan Brant
• Headquarters: New York City, NY
• Employees: 12,371
• 2024 Revenue: $5.45 billion (~0%)
• 2024 Earnings: $ -3.74 billion (Net Loss)
• P/E: N/A (Negative Earnings)